Who we are
Beyond Evaluation Ltd. is a startup based in Cluj-Napoca, Romania, bringing a unique approach grounded in data evidence, field research, analysis, and situational perspectives. Led by Adela Lazăr, who has over a decade of expertise in the socio-educational field, NGO leadership, and marketing, we act as a liaison to help organizations and businesses define their ideas, integrate strategic solutions, and achieve better outcomes.
Aristotle’s philosophy on leadership emphasizes virtue, ethical responsibility, and practical wisdom (phronesis)—qualities that resonate with our approach.
Virtue Ethics & Leadership: Aristotle believed that a great leader cultivates virtues like courage, integrity, and fairness. At Beyond Evaluation, we integrate these principles into our consulting by fostering transparent decision-making and ethical strategies, ensuring organizations grow sustainably while upholding their core values.
Practical Wisdom (Phronesis) in Decision-Making: Aristotle argued that leaders must not only possess knowledge but also the wisdom to apply it effectively in real-world contexts. Our approach mirrors this by combining data-driven evaluation with field insights, allowing businesses and NGOs to make informed, strategic decisions tailored to their specific challenges.
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